If you are a tech manufacturer these days, how do you get the word out about your new products? Well, you could spend a lot of money and hire a PR firm in the hopes of scoring a blurb in pubs like “Wired,” but that’s hit or miss. Chances are, you’re going to want something bigger and more effective.
Enter NewsWatch TV, which airs weekly every Monday at 7am on the AMC Network, as well as on Ion Television, in more than 200 markets spanning over 98 million households. NewsWatch TV is a smart, informative, and well-produced program that compiles several segments ranging from new gadgets to entertainment, as well as health, fashion, travel, and more.
In short, NewsWatch TV produces content and then secures millions of viewers via their broadcast program as well as their Youtube channel and social media outlets. You would be hard-pressed to find a platform that can reach an audience as huge as the one that NewsWatch TV has.
One of the many happy companies that has seen massive results from their exposure on NewsWatch TV is the Danish gaming manufacturer SteelSeries. NewsWatch TV host Scott Steinberg reviewed the SteelSeries Stratus controller and pointed out all of the features. His words made that device come alive. After watching the segment I wanted to buy one myself! SteelSeries had so much success with NewsWatch TV on the Stratus controllers that they used NewsWatch TV again to promote their Siberia Elite headsets.
Tori Pugliese, Senior Director of Marketing at SteelSeries, loved working with NewsWatch TV. “It was an excellent experience,” she said. In addition to the exposure SteelSeries got from the NewsWatch TV broadcast, they were also able to use the produced content on their own social media channels as well.
NewsWatch TV works!